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Indian Post Millennial Generation : A primer
To understand the unique traits on the post-millenial generation, Plum conducted a year long research among the youth aged 16-24 yrs using insights from qualitative research and online data analytics
5min read
Podcast
Episode 01 | What does Plum do and what to expect from this podcast series?
2min
Blog
The time is ticking on traditional social media in India
10min to read
Blog
Beauty and the... Baba?
10min to read
Podcast
Episode 05 | Pandemic Stories: Spotlight on urban women from low income groups
27min
Podcast
Episode 02 | Who is the Post-Millennial generation, Gen-Z?
32min
Blog
India’s ‘in-between’ generation
5min to read
Reports
Indian Post Millennial Generation : A primer
5min read
Blog
Brand Building and Altruism | A Fine Balance
10min to read
Blog
Celebrity culture – Who is the new hero?
10min to read
Blog
Pandemic Stories | A Candid Conversation
10min to read
Podcast
Episode 04 | Pandemic Stories : An inter-generational lens
18min
Podcast
Episode 06 | Pandemic Stories : Perspectives from Mythology
58min